About DunlopDunlop is one of the most successful brands of the 20th century. Dunlop was established as a company manufacturing bicycle tyres in 1889 and later expanded into the sporting goods market in 1909. Since then Dunlop has firmly established itself as a worldwide sporting brand, known for its exciting range of products in tennis, squash, badminton, golf and fishing.
Key FactDunlop Sports China introduced its latest Portable Power Bank to recharge cell phones at several EDM festivals in China. This provided a solution to festival attendees, hundreds of thousands of millennial brand impressions and social media buzz, ultimately generating online sales and long term brand recognition.